22Jul 2025 by @iBizAfrica No Comments
From Idea to Investment: What Makes a Fundable MVP in Kenya

From Idea to Investment: What Makes a Fundable MVP in Kenya

Entrepreneurship, How To's
In Kenya’s fast-evolving innovation ecosystem, many early-stage founders often struggle to bridge the gap between a promising concept and a product that attracts funding. One common misconception continues to hold back even the most promising early-stage ideas: “I need to perfect my product before I can pitch it.” The current funding landscape, both venture and grant, does not reward perfection. It rewards proof. In startup terms, that proof often comes in the form of a Minimum Viable Product (MVP) that is not only usable, but also fundable. This is a version of your product that solves a real problem, engages real users and shows clear potential for growth and investment. Data from Pariti, a Kenya-founded startup platform, shows the power of traction. Through their Pitch Review system, they evaluate startups…
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16Jul 2025 by @iBizAfrica No Comments
Why Every Startup Needs to Talk to Its Customer

Why Every Startup Needs to Talk to Its Customer

Accounting
In the rush to build the next big thing, many entrepreneurs fall into the same trap: they assume they know what their customers want without ever asking them. At @iBizAfrica Incubation Centre- Strathmore University, a cohort of young women innovators is doing things differently. Through the Female Founders Academy, a three-month incubation program focused on early-stage ideas in agriculture, climate and food innovation, a group of 30 university-level founders is learning that the best businesses do not begin with solutions, they begin with questions. And for the past two weeks, those questions have centered on a concept that could determine the fate of their startups: Customer Development. “Don’t solve a problem in your head. Go ask your customer.”— Robert Yawe, Trainer, Female Founders Academy What Is Customer Development? Customer Development…
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10Jul 2025 by @iBizAfrica No Comments
Scaling with Intention: Lessons from the Futuremakers Women in Tech Learning Series

Scaling with Intention: Lessons from the Futuremakers Women in Tech Learning Series

SC Women in Tech
By the time most startups begin thinking about scale, they are already feeling the pressure, whether from clients, users, or investors, to grow fast. But as the founders in Cohort 8 of the Futuremakers Women in Tech Program learned this past week, scaling is not just about growth. It is about readiness. The Learning Series, a two-day blend of in-person and virtual sessions, brought together 60 promising women-led ventures from across Kenya for a deep dive into the building blocks of scalability and investment preparedness. The message was clear: if you want to scale sustainably, you need more than a good idea. You need systems, strategy and the right kind of support. Day 1: Is Your Startup Ready to Grow? Held at @iBizAfrica - Strathmore University, focused on Assessing Maturity…
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